The process of creative coaching it is the ability to see the same skill, the same movement and see something different than everyone else is seeing or has seen. Coaching is constant iteration, prototyping, tinkering to get it right for that athlete and team. Coaching is not a reductionist paint by numbers algorithm. Each athlete is a case study of one. The creative process recognizes that the body is smart and that when given challenging movement problems to solve it will soon “figure it out” without step-by-step mechanistic instruction. The solution may not meet the criteria of perfect technique or ideal training but it works. Getting “it” to work is the measure of good coaching. Use all your senses; follow your instincts to put the athlete in a position to succeed.